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9/24/2003 |
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NextWave chooses advertising firm
NextWave Computers selected a Port Charlotte promotional products firm to handle its nationwide advertising efforts.
The Port Charlotte technology store franchisor chose Clark & Christopher to direct all advertising related to developing NextWave's computer base, new franchise store grand openings and working with individual franchise owners. Clark & Christopher has been in the advertising industry for more than 13 years.
"After talking to a number of people, we decided that working with a local company who understood our needs and values would be very beneficial," said Tom Welchman, president/CEO of NextWave. "After some search, it became quickly clear that Clark & Christopher really understood what we were trying to do and had the expertise to help us grow."
NextWave has one store at 1825 Tamiami Trail. Franchise-owned stores are scheduled to open in Tampa and Clearwater in October.
"We are very excited to be able to work with NextWave Computers. They have a very progressive idea that is catching on quickly," said Jon Clark, president of Clark & Christopher. "We are also very happy to be able to be a part of keeping vital commerce that might traditionally leave the community here. We believe that a strong business base in this area is the key to the long-term vitality of our area."
Staff Report
Source - Sun Herald Newspaper
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